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cotton's cleaner cousin








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The Business

The guzzler: Cotton's insatiable water consumption

Sustainability Story

The Need for Better Measures.

Peak Angle



Raghvendra Singh,

Uday Shankar

The Business

An astounding 20,000 liters of water is required to produce 1 kg of cotton in India. Experts contend that cotton is the largest user of water across all agricultural commodities. Surface and ground water is often diverted to irrigate cotton fields which result in substantial freshwater losses due to evaporation and inefficient water management. Conventional cotton production involve intensive use of pesticides. The runoff of these pesticides result in water contamination. With countries like India facing an unprecedented water crisis, it is critical to acknowledge the implications of the production of cotton.

Anchor 1

Sustainability Story

Chlorohemp have begun to produce and process hemp which they sell to multiple industries. Hemp is not a water intensive crop and 1 hectare of hemp also absorbs 22 tons of carbon dioxide. Chlorohemp sell their produce to the textile, food and health and wellness industries. They also provide advisory services to farmers which leads to greater hemp production and by extension, greater carbon sequestration, along with lower water stress.

Anchor 2

Peak's Angle

Since regulations are opening up for hemp production, the industry is projected to experience significant growth. Due to chlorohemp's position early in the value chain provides them a competitive advantage, and also provides them the opportunity to consistently go down the value chain in order to maximize margins

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  • LinkedIn

Raghavendra Singh

Co-founder of Chlorohemp

  • PGDM - Infinity Business School

  • 11+ years experience in consumer services

  • LinkedIn

Uday Shankar

Co-founder of Chlorohemp

  • B.Tech in Chemical Engineering from IIT-Delhi, and MBA concentrated in agribusiness from IIM-Lucknow

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